Motorola asked us to let people know they invented the cell phone 44 years ago. We didn't understand why they were celebrating a 44th anniversary, but we didn't ask questions. We just kind of ran with it.
The result: a rap and 360 photo that generated more views, engagement, likes and shares than any of the other social posts that year.
PRESS
Mashable | Verge | Gizmodo | Wired | Inquirer | & 35 tech news sites / blogs
TOTAL GLOBAL STATS
2.2m video views | 40k likes | 4.2k shares | 2.4k comments
Writing a rap for work was cool. Motorola choosing me to voice the rap was even cooler. But telling my grandma I was technically a "professional rapper" ... well that's what dreams are made of.
